Wi Fi On The Cat Walk

In order to promote its Wireless & Talk service, Uk ISP Wannado has turned to Wayne Hemingway, the Red Or Dead founder and fashion entrepreneur, to tart up the “Livebox” router which has been on sale since the Summer in its standard form.

The Hemingway Livebox is simply a wireless broadband router that looks like an attractive little tent with squiggly lines on the outside. Technology wise the router does nothing more than provide an ADSL connection and Wi-Fi access.

Wannado have joined a growing list of tech companies turning to fashion designers to make their products sexy.

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